About us

leclerc, a Hamilton Parenting brand.

Hamilton Parenting pte ltd is based in Singapore and is producer and supplier for the leclerc Magicfold™ serie strollers. The European office is based in Rotterdam, the Netherlands. Hamilton Parenting is focusing on innovative products and designs that breath ultimate comfort and are extremely user friendly.

We are a young and innovative company with the aim to shake up the baby stroller market. This market hasn’t been challenged much. The range of brands and models expanded but most of them showed limited innovations. Hamilton Parenting now challenged itself to develop an ‘all in one’ stroller that comes with a basinette (cradle) and a buggy seat. The Leclerc Magicfold™ Sport and Plus serie strollers are ultra light weighted and folds and un-folds by the touch of just one button!

The Leclerc Magicfold™ series are designed for a modern (city) lifestyle where weight, size, style and comfort plays an important role. The Magicfold™ strollers are an expression of lifestyle and offer a great comfort for the parent(s) and child. With great attention to detail, the Leclerc stroller has a great ergonomic seat, an easy to use buckle belt and soft air chamber wheels for maximum comfort.